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After the sale "Flash" will there be shown the concept of selling "super flash"? Papercut, a Swedish chain of distribution of cultural products, offers on its website a unique experience to its customers. SpeedSale called, this feature leaves only four seconds to users to enter a promotional offer.A list of 16 products at bargain prices is presented to them once and only once! If the client does not validate any purchase, it is impossible to return to the list and a message appears: "You had a chance and you ruined, come back the next century." The user is then redirected to the page Home Papercut site.

"Sales 'flash', 'private sales' and other 'deals are limited in time' have always been part of the promotional techniques invented by retailers to increase the desirability of their offerings," noted experts LaSer, equal subsidiary group Galeries Lafayette and BNP Paribas Personal Finance specializes in marketing and customer relations."With the online business, these opportunities have continued to increase until the proposal Papercut extreme, proof that people are always looking for new shopping experiences and, for them, use n ' is never very far in the game "

This view is shared Olivier Mathiot, co-founder and marketing director PriceMinister. "The sales script 'flash' or other private sales makes shopping even more fun." He was convinced that the Internet boosts "impulse buying". "This media immediacy causes a sense of urgency that forces the user to decide very quickly. It recreates an environment conducive to the frenzy and excitement, "said Olivier Mathiot. PriceMinister also take account of this trend.

Bought by the Japanese Rakuten in June 2010, the site led by Pierre Kosciusko-Morizet draws its sales processes favored by the Japanese. It has well before mid-2012 to implement his concept of "shopping marathon", an event that lasts 30 hours and is conducted twice a year in June and December. "Ten merchants in the same sector, such as fashion or food, offering users a selection of products at bargain prices, and product category changes every hour," explains Olivier Mathiot. This visit a huge success. "The turnover of Rakuten in Japan grew by 150% during these periods," says co-founder of PriceMinister faxless payday advance.

"Everyone wins"

"Everybody is up with this kind of promotional offers," says one at eBay, the specialist in online auctions."The customer is doing well and the merchant increases its visibility while achieving dramatic sales volumes in a timely manner." In order not to miss the boat, eBay launched in early October its "Daily Deals", inspired by the "daily deals, "such sales 'flash' already well proven in Britain and Germany. For one day, merchants offer discounts on products theme, depending on the season and current events. Like Papercut and his concept of 'speed dirty' in Sweden, eBay distills the game in the act of purchasing: "Auctions are the adrenaline and that's what consumers are looking for. The evidence, from 20 to 25% of people who come to our site looking for auction, "says eBay.

Of adrenaline to the frustration, there is a site that has taken Swedish Papercut cheerfully. "The frustration is part of the game and users know it.If the sale is concluded, the satisfaction is increased tenfold, "Marc Lolivier analysis, managing director of Fevad. However, the practice of selling 'flash' requires good organization. Beware of stock-outs that could raise the ire of consumers, while retailers would pay back customers who have already paid for their order. Here, no one would gain.

E-commerce: the bar crossed the 100,000 sites by 2012

Internet sales continue to take their game in a morose for household consumption in France. The turnover of e-commerce sites has reached 17.5 billion euros, up 20% from January to June, according to the Federation of e-commerce and distance selling (Fevad). Nearly 20,000 new commercial sites have been created, an increase of 28%, bringing to nearly 90,000 the number of active sites in France."The bar of 100,000 sites could be reached by 2012," said Fevad. In the first half, the areas of fashion clothing and Tourism signed the largest increases in turnover (+16%), far ahead of the high-tech products (8%) and sales professionals (+ 5%).

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Aid to Greece: an important vote on Thursday in Germany

The green light from Germany, expected today, will be symbolic and decisive. The expansion of the powers of the European Financial Stability (EFSF), with 440 billion euros, as decided on July 21, is one of the keys to the debt crisis in Europe. But it requires the agreement of seventeen members of the euro area.

After France, Belgium, Spain, Greece, Ireland, Italy, Luxembourg, Portugal and Slovenia, the Finnish Parliament yesterday approved the building.But Finland has still not clear what the additional security that it intended to apply to Greece in return for future loans could be guaranteed in the country.

In fact, while the European Commissioner for Economic and Monetary Affairs, Olli Rehn, said two weeks ago that all States in the euro area have ratified the project at the end of the month, the cacophony in the field is law.

Slovakia has postponed its vote on October 25. His prime minister supports the expansion of missions of the Fund, but are still strong disagreements within the governing coalition. Member of the euro area since 2009, was the only country to refuse to participate in the first loan to Greece last year. And the head of Parliament is prepared to "torpedo" the project."My goal is to ensure that Slovakia will lose billions of euros ( business card…) The European Union does not need our money," he said.

The specter of bankruptcy

Because Greece is still afraid. Czech President Vaclav Klaus, interviewed by American television outside of the last UN General Assembly, said without hesitation that perfectly imagined that "a country so in the euro area." He added: "I'm afraid that European leaders are still spending lavishly to Greece."

An opinion widely shared by Austria, which must meet its Parliament on September 30, and whose foreign minister recently said that one could legitimately "consider bankruptcy of Greece."Like all small countries that have not voted – Cyprus, Estonia, Malta – he ensures that he wants to rely on the results of discussions between Athens and the Troika (ECB, Commission, IMF). But the finance minister said although this ultimate solution is "better than a rescue too expensive."

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Optimism in the Paris Bourse

Monday's rebound continues Tuesday in the Paris Bourse. The CAC 40 has started on a flying then accelerated pace. Mid-session, he climbed 3.55% to 2960 points. Elsewhere in Europe, the Frankfurt Stock Exchange is 3.36%, London and Milan 2.22% 2.79% while the pan-European Euro Stoxx 50 index 3.09% wins.

Since the beginning of the week, investors won over by a wave of optimism about the outcome of the debt crisis in the eurozone. The spokesperson of European Commissioner for Economic Affairs Olli Rehn Olli Rehn, Europe is considering strengthening the capacity of the European support fund for countries in trouble (EFSF). Rumors press also reported a proposed quadrupling of the Fund's lending capacity to 2000 billion euros. In turn, an official of the ECB, the Austrian Ewald Nowotny, did not rule out declines in interest rates in the euro area.But soon, the German Finance Minister Wolfgang Schäuble said that Europeans had "no intention of bailing out" the EFSF.

The Spanish Minister of Economy Elena Salgado also said Tuesday that an increase of two thousand billion euros in the capacity of the European Support Fund "was not on the table." Political leaders are clearly divided on the concrete responses to the debt crisis, while discussions on the payment of a new international loan to Greece, vital to enable it to avoid bankruptcy dragged on. At the same time discontent rises and Athens was again paralyzed Tuesday by a wave of strikes in public transport.

More good news, the constraint on bank lending is beginning to loosen.The private sector credit grew by 2.6% year on year in August in the euro zone, against 2.4% in July. Loans to households grew by 3% in August, while consumer loans to individuals have declined only 1.6% against 2% last month according to figures released Tuesday by the European Central Bank (ECB) . Moreover, housing starts for new homes in France, climbing 8.1% year on year for the period from June to August. However, they mark a slowdown from earlier this year: the pace of growth in the first quarter was still 35.5%. The number of building permits for new homes has increased its share by 9.8% year on year for the same period.

The euro was weakening on Tuesday to below $ 1.35. At midday, the euro stood at 1.3496 dollars, against 1.3523 dollars late Monday.He had fallen in session Monday to 1 paydayloans.3363 dollars, its lowest level since mid-January, prior to recover. As for commodities, gold has recovered slightly this morning at 1640 dollars an ounce after declining over the last three sessions.

Values ​​follow:

The banking sector is driven by rumors of recapitalization.BNP Paribas advance of 9.25%, largest increase in the CAC 40 7.46% Credit Agricole and Societe Generale 8.55%.

Total (2.97% to 32.25 euros) reduced the number of banks in which it deposits funds for fear of a credit crunch in the euro zone, but remains confident in the French settlements, said its chief financial officer the agency Dow Jones and The Wall Street Journal.

The CEO of Renault (4.20% to 25.30 euros), Carlos Ghosn, said on Monday to Reuters that he saw no sign of slowdown in global demand despite the debt crisis in Europe and economic uncertainties in the United States.He expects an increase in car sales in the United States in 2012.

The title of the French automotive supplier Aries (18.64% to 7 euros), specialized in the production of aluminum parts, flew Tuesday in the Paris Bourse, with a net income higher than expected in the first half (6.7 million euros, up 31.3%).

Thales (2.08% to 24.58 euros) for its part plans to sell part of its services activities, according to Les Echos on Tuesday. The division, which last year made 81 million euros in sales, employs approximately 500 people. Logica names and GFI Informatique circulating among potential buyers.

Dexia (6.09% to 1.48 euros) is facing a complaint from the town of Rosny-sur-Seine (Yvelines), which has borrowed toxic.The mayor filed a complaint for "organized fraud" and "deception" with a civil court of first instance of Versailles against Dexia Credit Local.

Ipsen (3.56% 22.57 euros) was acquired from the Norwegian pharmaceutical company Photocure marketing rights of Hexvix, its flagship product for the diagnosis of bladder cancer.

The retailer Casino (2.29% to 57.13 euros) saw its price target reduced from 81 to 74 euros by HSBC. Land areas (4.54% to 50.73 euros) for his part saw the recommendation on its title upgraded to "buy" against "hold" earlier by ING.

Neopost (4.05% to 57.23 euros) will release its results for the first half after market.

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More than 200 cities in Ile-de-France to screen

Capital has become expensive, the Parisians are more likely to succumb to the charm of the suburbs. Consequently, the prices of old apartments (June 30) have soared over 15% year on year in the inner suburbs, with peaks of 20.5% in Courbevoie, + 20.3% in Montreuil, + 19% Boulogne-Billancourt, + 18.4% in Maisons-Alfort … Increases that will not last forever, however, predict notaries, holding that the creditworthiness of buyers is not without limits. In outer suburbs, the increase was over one year wiser (+ 7.2% for older apartments, 6.4% for houses), sufficient in all cases to clear the hole in 2009. But in the second trimester 2011, the market for old apartments fell by 0.7% in Seine-et-Marne, 0.8% in the Essonne, 1.3% in the Val-d'Oise .. . One department in four, Yvelines, remained in the green (+ 1.7%).The beginnings of a turnaround?

"Selling price of old houses in the second quarter of 2011 (Part 1) (pdf)

"Selling price of old houses in the second quarter of 2011 (Part 2) (pdf)

Darty advantage of the web to gain ground

Darty seems to have found the parade. In France, the company has "re-recorded a performance superior to the commercial market," said the British parent company Kesa. In other words Darty has taken market share from its competitors. And thanks to strong growth in sales darty.com, which rose by 18%. "This growth is profitable," said Thierry Falque-Pierrotin, managing director of Kesa. The website, which became commercial in 1999, now accounts for 12% of the turnover of the group. Globally, sales of Darty fell 3.7% between early May and mid-August.

"The beginning of the year was difficult," says Thierry Falque-Pierrotin. Involved, the lack of major sporting event like the World Cup football last year which had boosted sales of televisions. "Conditions should remain still difficult for some time," added the CEO.According to GfK, sales of consumer electronic products fell 11.3% in the first half in Western Europe.

The distributor hopes to continue to succeed at the game perfecting his model. "We are professionals and will further improve in-store assisted sales and other services. We install, for example, listening zones in our stores to test the helmets, "says general manager. The company is also continuing successfully its growth in the kitchen. Market entry in 2007, Darty offers these products in 21 stores of 223 and plans to do the same in another 11 outlets by the end of the year. "As in our other segments, we want to offer good price and good service in the kitchen. This strategy has already allowed us to gain market share ", says Thierry Falque-Pierrotin.

The Asian market reassured by Wall Street

The Asian market continues on the way up. Thursday again, investors are driven by the mood of U.S. markets which closed yesterday on a fourth straight session in the green. The European market has also sent positive signals. Investors are reassured by the Fed does not exclude to use new tools of monetary easing to support growth, as well as encouraging indicators.

The Nikkei above the 3900 points

In Tokyo, the Nikkei, which started the day on an increase of 0.63%, jumped 1.18% to 9060.80 points at closing. It thus goes beyond the psychological barrier of 9000 points for the first time in two weeks. The technology sector is facing in the image of Casio (3.91% to 504 yen) and Kyocera (2.28% to 7160 yen). Sony (1.98% to 1698 yen) and Toshiba (0.90% to 334 yen) also support the rating.

In Hong Kong, the Hang Seng up 1.10% to 20,760.80 points, also pulled up by the technology sector. Foxconn wins 3.10%, 3.64% Lenovo, Alibaba.com 5.33% and 2.30% Tencent Holdings. The Shanghai Stock Exchange a little more concerned about risk tightning money while the government has reaffirmed it a priority to price stabilization. The Shanghai Composite lost 0.61% to 2829.41 points.

The Australian S & P gained 0 payday loans direct lenders.63%, the Korean Kospi is 2.10% and 1.59% of India Sensex.

China: good news macroéoconomiques

Also Thursday, the good news fell in Asia. The index of manufacturing activity in China reached the final 50.9 in August, against 50.7 in July. The first estimate of the index of purchasing managers HSB had reported a slight slowdown, with a flash PMI at 49.8 in August from 49.3 in July.PMI purchasing managers suggests that "manufacturing activity is stabilized despite the tightening of monetary conditions in the country and soft demand abroad," said Ker Chung Yang, an analyst at Phillip Futures in Singapore .

In Japan, new vehicle sales, excluding mini-models, were down 25.5% in August compared to the same month last year, to 216,510 copies.

In Australia, retail sales figures were stronger than expected last month, up 0.5%.

Oil up

Oil prices were also up Thursday morning in electronic trading in Asia. In morning trading, a barrel of "light sweet crude" for delivery in October gained 21 cents to 89.02 dollars per barrel of Brent North Sea crude for October delivery 29 cents to 115.14 dollars.

Xavier Bertrand: "There is no question of fatalism"

LE FIGARO – The decline in unemployment in the early years seems to have forgotten. Are you discouraged by the new bad number?

Xavier Bertrand – Unfortunately, it is in the same line as the previous two months. Not surprisingly, with growth at 0%, not to mention that July is traditionally bad (9 increases in the last 11 years). But this does not detract from my belief that unemployment will go back down. Social plans are declining. Redundancies do not go back. The acting, which is always a precursor, is good. Job creation is strong even though they are largely absorbed by the increase in the labor force. And new measures we have taken in recent months, including learning, will begin to bear fruit. Nadine Morano, we hope to be many more such apprentices in September.There is no question of fatalism.

Where are we on assisted contracts?

On assisted contracts, CAE 222 435 (non-profit sector) were signed in late July, there are still 200,000 to be filled by the end of the year next CIE (businesses) there are still 34,000 of the 62,000 expected this year. Many assisted contracts co-funded by the departments will also be released in the second half. I also expect a significant commitment of councils and they play the game totally! Gard, where I was Friday, has proposed assisted contracts to 2.1% of recipients of RSA, it increased to 10%, which is our national goal, it would make 1500 people out of unemployment! Or it would cost the department 411 euros per month, against 467 for the current RSA.

Employment center director must change and adopt a more decentralized operation no later than the end of the year.Should speed things up?

We can not wait until the end of the year. Each agency will have a "drawing rights" on training, will be delegated more funding, allowing it to be much more responsive. The administrative part will be lighter with fewer indicators to inform. I remember the beginning of September the social partners and all those involved for me they confirm their agreement for the implementation of this new roadmap.

You loaded earlier in the year the sub-prefects to ensure the "connection" between job seekers and business leaders who, in the same area, have difficulty recruiting. This gives does it work?

Where there is a total momentum, the results are undeniable, even if it is too early to give figures.This coordination also involves the activation of the "local public service employment" in a pool which includes employment center, local missions, houses of employment, communities, business leaders … It's not necessarily spectacular, but it's effective. I meet again all the sub-prefects of France in September to set up action plans in each employment area, and next week I will hold a video conference with regional directors of employment center and the regional prefects quick cash.

A new device, providing better compensation and enhanced monitoring to retrenched, will be in effect on September 1. But it is the purpose of fixed term and temporary employment that increase.Is it necessary to invent devices for these cases?

We will be attentive to the suggestions of the social partners, the Prime Minister receives these days.

The budget for the job will he planed, given the savings measures announced Wednesday by François Fillon?

Tradeoffs are made by the president and the prime minister: he will be fully preserved in 2011 as in 2012.

Is it time to reduce the Employer contribution rebates on overtime, which amounts to increasing labor costs?

For the employer, the trigger, it is not the exemptions is the fact of having more work. And I remember that employee side, the logic of buying power is fully preserved, the changes will not remove one euro cent for employees in overtime.

The tax on very high incomes will be 3%, from 500,000 euros. The government will leave there to tighten the criteria, as part of the majority want?

Parliament will have to discuss, this is normal. Simply ask the question shows that the principle of this tax, which I defended from the beginning, is now widely accepted. The demand for justice is understood by all. For the same reason, I support the approximation of taxes on labor and heritage announcements Wednesday also go in this direction.

The complementary health are likely to raise their rates after being taxed more than one billion additional …

Nothing have to. A number of them are private companies that show significant benefits and therefore have room to maneuver.It is indeed a tax on insurance contracts, not the insured, in contrast to an increase in user fees such that we did not want.

The anti-deficit plan provides ten times the revenue increases that additional savings. Can we make more efforts in that direction?

We remove the tax loopholes. There is no general increase in taxes, as advocated by the Socialists and the way they do it is a real brand in the local communities they lead. This would be a policy that would break the prospects for growth. But it's true, France is a country with a high level of public spending and taxes. Pension reform, the non-replacement of an official two … reduce public spending.I am confident it will go much further in the coming years, do not hesitate to come back some expenses by asking systematically question: what people really value for money? The efficacy and justice must be the two criteria of the expense.

Gold flies to 1900 dollars per ounce

As a new wave of panic in the markets, gold continues its flight. The precious metal reached Friday morning a new record in Asia, to 1,837.50 dollars per ounce. Yesterday, it reached 1826.10 dollars in session after crossing the threshold to higher novelty of 1815 dollars.

Investors, who had turned away the metal shelter last week, returned to him massively in favor of strengthening fears of a slowdown in the global economy. The markets, already worried by the growth in the euro area in the second trilmestre were put ashore by a round of disappointing economic indicators published in the U.S. yesterday.The jobless claims rose last week, inflation accelerated, home resales have relapsed in July, the index measuring manufacturing activity in the Philadelphia area for the month of August was collapsed.

Analysts at Morgan Stanley have heightened these concerns by scaling back its global growth forecast for 2011 and considering that the United States and the euro area "were dangerously close to recession."

This context reinforces the gold safe haven par excellence.In its wake, the yen and Swiss franc, other safe havens, also climbed while U.S. bond yields fell to 10 years to their lowest level ever, acclaimed by investors panicked.

"Gold has not finished with its strong ascent"

"There is a market perception that the economic environment becomes dangerous, and a growing sense that politicians fail to meet the challenges of the crisis, the United States and Europe," observed Ross Norman, analyst at broker specializing Sharps Pixley."Gold is not only a safe haven asset in crisis but is also a clear barometer of market confidence, and leap today lets see the prospect of a possible second economic crisis after the 2008 potentially more damaging, "he added.

If the pessimism persists, metal king could therefore quickly reach 1900 dollars per ounce. "Gold has not finished with its strong rise," warns Simon Denham, Head of Capital Spreads.

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The Standard & Poor's removed the "AAA" rating from the U.S.

The rating agency Standard and Poor's lowered the rating Friday on the public debt of the United States, deprived of their "AAA" for the first time in their history. S & P said in a statement it had lowered the rating a notch, the best possible, to bring it to 'AA +'. It also downgraded the outlook to "negative", which means that Standard and Poor's believes that the next time the note will change, it is to be lowered again. The United States were rated "AAA" by S & P since the creation of this agency in 1941. They remain in the other two major agencies, Moody's Dean (since 1917) and Fitch Ratings.

Standard and Poor's, which had warned in April that it was considering lowering, justified its decision with "political risks" to see the country taking insufficient measures against its budget deficit.For her, the political debate on these issues is not up to the problems caused by a debt of more than 14,500 billion. "The plan for balancing the budget on which Congress and the Executive have recently agreed is insufficient compared to what, in our view, would be needed to stabilize the dynamics in the medium term public debt" said S & P, citing the law known as "control the budget" passed Tuesday.

"The last victim of the failure of President Obama"

John Chambers, President of the Evaluation Committee of S & P, said Friday on CNN that Washington could have prevented the lowering of the notes within the ceiling earlier. He said the responsibilities were shared by the Administration and Obama, but also "the previous administration." The first political reaction in Washington have shown blocking pointed to by S & P.Mitt Romney, candidate for the Republican primary, has called the reduction of "latest victim of the failure of Obama on the economy." The Senate Democratic leader, Harry Reid, has instead called for "a balanced approach to deficit reduction," with spending cuts but also increases targeted taxes, it rejected the Republicans, under pressure ultra-conservative "tea parties", when discussing the debt.

For its part, the U.S. government has accused S & P based its decision on serious errors in calculations payday loan. "An appraisal contains an error of 2000 billion dollars speaks for itself," said the press spokesman of the Department of the Treasury. U.S. media said the government had severely challenged the projections of analysts of the agency after reviewing the findings of S & P. In vain."We take our responsibilities very seriously, and if at the end of our analysis, the commission concludes that a note is not to where it should be, it is our duty to make this decision" justified Reuters responsible for rating sovereign debt within the S & P, David Beers.

China demands U.S. action

The loss of this seal of excellence is expected brutal impact on the financial markets, difficult to imagine right now. The U.S. Treasury is an undisputed reference: a standard cost of money, an instrument normally used as "collateral" (guarantee) in a variety of transactions, and a refuge for investors in troubled times. "Uncertainty about the effects on the market is high," said recently the investment bank Goldman Sachs, exploring the potential consequences.The lowering of this note should indeed force investors to reassess risk widespread.

The S & P announcement came as the markets had closed for the weekend, but initial reactions are mixed from Asia. The Japan, the second holder of U.S. debt world, assured that his confidence in the U.S. Treasury and its strategy of purchasing these bonds were unchanged. But China, by far the world's largest creditor United States, found that she had "every right now to require the United States to address their structural problems of debt."

The United States had their public finances sealed by the harsh recession that crossed their economy from late 2007 to mid-2009. Since then, economic growth has returned, but they are not able to restore the health of their public finances.According to estimates by the International Monetary Fund, they should acknowledge this year, with about 9% of GDP, the highest budget deficit of the G20 countries, except Japan. It is sixteen countries rated "AAA" by Standard and Poor's, four of the G7: Germany, Canada, France and Great Britain.

(With AFP and Reuters)

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Axa was less affected by Greece that the banks

A nice trading day for Axa. The title of the insurer took 4% to 10 o'clock Thursday morning while the CAC 40 is given a little air, with an increase of 0.45%. Investors welcomed the good half done by the insurer that has quadrupled (324%) profit to 3.99 billion euros.

This performance is significantly higher than the expectations of analysts who had expected an average net profit of 3.7 billion. But Axa has mostly benefited from a favorable base effect. The increase in net income is in fact supported by exceptional gains of 1.44 billion euros from the sale of the 15.6% of Veolia capital of the life insurer China Life Taikang and the sale of its New Zealand and Australia."In this environment (of European debt crisis), we publish the results are good, satisfactory and show Axa's fine," said CFO Gerald Harlin, during a conference call.

Confirmation of the Plan 2015

The insurer stands in relation to banks about the impact of the Greek crisis on its accounts no faxing payday loans. While the financial cost runs into hundreds of millions for BNP Paribas (850 million), Crédit Agricole (650 million) and 395 million to Société Générale, Axa has placed "only" 92 million euros in provisions for impairment assets in its bond portfolio of the Greek state.

In contrast, exposure of the insurer in Italy, estimated at 6 billion euros against 300 million for Greece, is much more important."We are confident that Italy is absolutely the means to repay its debt, simply that the European institutions give a stronger signal of support towards Italy for the markets calm down," said Denis Duverne, the deputy CEO of Axa Business on BFM radio.

If the macroeconomic environment remains uncertain because of the turmoil in financial markets, the CEO of Axa, Henri de Castries is "confident". It provides Axa is on track to achieve its 2015 targets.